Wednesday, July 28, 2010

Increase Your Business Exposure

In the film days, professional photographers would book a session, shoot several rolls of film and then send the negatives off to the lab and wait on paper proofs. A week or so later they would then schedule a second session with the clients and show them the proofs. As you know, digital photography has drastically changed all that. You can now capitalize on the emotion created by the shoot (and hint, hint: significantly increase sales) by showing your client the proofs that same day!

Professional photographers can either host the proofs on their own site or, most likely, pay a third party to host the online viewing, take the order, accept the payment and fulfill the order. However, they pay to do that. Some of us, who don't quite do the volume to justify the expense were left hanging.

But wait, here comes


Instaproofs.com allows the small to medium user a chance to show proofs online without any up front costs. The trade off is you'll pay a 15% (maximum) commission on each sale and you'll fulfill the order yourself. Honestly, I think that's something you can live with until your volume increases. And the benefits? Immediate, professional-looking galleries and they'll accept credit cards on your behalf (that feature alone will increase your sales significantly). So, why not check Instaproofs.com out and get your photography business off the ground today!

- Keep you finger on the shutter and your feet off the couch.

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